| Toronto to host Juno Concert Series | | Print | |
| Written by Katie Campanella | ||
| Friday, 02 March 2012 12:06 | ||
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Toronto may not be hosting the ceremony this year, but the city still plans to celebrate the 2012 Juno Awards, honouring the Canadian music industry.
The annual awards, which have been held in Toronto for 25 of the 41 shows in Juno history, will take place in the nation's capital this year. “The Juno Awards and events like it provide the perfect backdrop for Ottawa’s entire tourism industry to stand out,” said Noel Buckley, president and CEO of Ottawa Tourism in an OttawaStart.com article. In the article, Buckley said the city expects to generate $5 million from the Junos through out-of-town visitors and the creation of 82 jobs. Despite the awards being held in Ottawa, Toronto fans can still take part in the Juno action. "This year’s Juno Concert Series will provide a big, noisy lead-up to Juno Week," said Juno spokesperson Anne Vranic in a media release. The second and last concert of the Juno Concert Series features Juno-nominated bands Arkells and Cuff The Duke at The Legendary Horseshoe Tavern on Saturday following a successful inaugural series at the 40th Juno celebration. "The show is March 3 and promises to be a fun night of Canadian music," said Arkells bassist Nick Dika in a recent blog post. The concert is being presented by the Ontario Media Development Organization and North By North East with proceeds benefitting MusiCounts. MusiCounts said its mission is "to ensure that children in Canada, regardless of socio-economic circumstances and cultural background, have access to a music program through their school." The concert will also feature Jason Collett, members of Born Ruffians, Our Lady Peace, and more. Tickets for the concert are priced at $20, and are available for purchase online at TicketMaster and Maple Music and in person at The Horseshoe, Soundscapes and Rotate This. "It's a celebration of Canadian music," MusiCounts manager Mike Hurley told thedailyplanet.com.
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